Much to the dismay of bloggers and website masters, nobody has much and accurate knowledge about the updates on Google algorithm and how they affect the methods for creating backlinks to get high ranks on SERPs.
Ironically, much of what SEO specialists or writers are saying are purely theoretical without case studies to back them up.
So, if you have a web site you may ask yourself:
What really are the backlink networks? Are they quality source of backlinks?
What are the Types of Backlink Networks?
There are only two types of backlink networks and both of them should be avoided because Google has begun de-indexing sites that have participated in such networks.
These types of blog backlink networks are:
1 . A network where the facilitator is also the owner.
Members of this network contribute blogs, which allow other members to put links into.In return, the blog contributors will also have the chance to put their links on blogs contributed by other members.
2 . A network ran by an entity or facilitator who provides all the blogs.
This kind of network can hold hundreds or thousands of blogs but all of them are provided by one party—the owner. Rather than allowing bloggers to place links into those blogs, the purpose of such blog is to sell the opportunity to place yourlink into those blogs.
What Do Search Engines Think of Networks Built for Link Purposes?
The release of Google Panda means the search engine giant is staging wars against those types of backlink networks.
After quite some time, Google gained full understanding on the manipulative procedure that those backlink networks have initiated.
It has found ways in recognizing footprints left within those backlink networks. In fact, according to blog posts and forums, Google itself participated in the second type of backlink networks to identify which web or blog sites have paid links.
Those web sites have been paying the high price of their act, while those blog backlink networks have been shut down.
There are also materials on the web saying that Google did not decrease the rankings, but actually de-indexed from its search engine those web sites and blogs that have participated in backlink networks.
If you have worked hard on your website to get it high ranks on search engine results this fact does pose potential risk.
Conclusion: Should You or Should You Not Use Link Networks?
As of today, there are still backlink networks that work similarly as those two above mentioned.
So, if you have a blog and you work hard on it to reach the high ranks in SERPs, you have to avoid getting involved in those networks.
Yes, maybelink networks are effective in earning you higher ranks now, but if in the future you get caught by Google and an algorithmic update all your efforts may go to waste and you will pay a very high price.
When it comes to traffic, better be safe than sorry.
About the Author
Richie Richardson is a full time blogger. He occasionally writes on diet programs like Bistro MD, Nutrisystem and other weight loss and fitness related articles. You can know about his blog from here.