Social Blogging- A Means of Business Expansion and Growth

With the passage of time, small as well as large corporate are beginning to realize the importance of social media, thus making itself necessary for them to have a social media presence. There are countless benefits social media can bring to a business if utilized and implemented properly.

The rising trend among web marketing services providers is of the use of social media blogging as a tool of online marketing and business growth.

The lines below give a few tips that can help in utilizing social blogging as a means of business growth and promotion.

1. Establish as an Expert

The best way in which social blogging can be used to promote the business is by establishing yourself as an expert in the social media hemisphere.

You can do this by utilizing different social media platforms, like Twitter, and provide answers or solution to the problems of users in those platforms.

This way your brand develops as an authority and you get a chance to spread the word of the business.

2. Sharing Information and Experiences

In social blogging, you need to socialize more than just blogging for business’s purpose. The more personal experiences and information you share on your blog, the more it keeps the followers interested, and they spread it all over their profiles, resulting in more prospects subscribing to your blog.

The more subscribers you have, more the chances of the name of business expanding.

3. Keeping it Fresh mixing it up

You need to understand the nature of platform and then keep it fresh accordingly. Like frequent updates on Facebook account are not welcomed by fans, whereas, frequent updates are accepted at Twitter platform, therefore, you need to mix it up a little bit to keep the followers of both the platforms interested.

Moreover, try to keep the content you share mixed as well, mix it with posts, status updates, videos, infographics and so on. Thus, the more fresh and various your profile, a diverse range of customers will it capture.

Blogs, Newspaper and a Cup of Coffee

4. Feedback and Interaction Encouragement

The essence of social blogging lies in interaction and feedback from the followers. A few tips that can help in encouraging the followers to give feedback and interact with the brand are:

  • In your posts have some call to actions.
  • Use Q&A to gain an insight to the mindset of the audience.
  • Making sharing of post easy for the reader.
  • Encourage to share their experience and feedback about the product or service of the business.

5. Apps Updating and Schedulers

There are different software available in the market that can be used to schedule the frequency of posts and updates to be shared on social networking platforms.

This software can be utilized to share the content with the users and have them engaged with your profile.

6. Backlinks

No matter whatever the objectives of social media activities, the social media agencies always pay emphasis on the objective of increasing the backlinks.

Make sure that whatever you share links back to your website, which helps in keeping the content fresh which consequently lead to better search engine rankings. The better the rankings, more the business prospers.

 

In a nutshell, social blogging is an excellent way to promote the business while keeping the customers and followers interactive and engaging at the same time.

If implemented in the right manner, social blogging can help a business discover new horizons of success.

About the Author

Alexandra Brian, an online internet marketer, professional content writer and SEO expert currently working in USA internet marketing firm, that is providing different services like, link building, PPC management, SEO services and social media optimization services.

About Author

Please see the details of the author in the post above. If you would like to write for Free MAKE MONEY Advice visit this page.

Comments

  1. Hi Alexandra,
    thanks for such a great content.
    Having a blog implies a great work, which can also lead to large satisfactions in economic terms.
    Online visibility and relationships are important in this world as a set of basic rules of blogging and SEO, to be successful.

    The passion can take you far! :-)

  2. So true, That’s why every business is giving extra attention to social media. It’s one of the best way to attract more visitors and build your brand.

  3. Hi Alexandra, your points are very important in bloggers “work”. But sometimes we focus on less important things and due this we may forgot, what blogging is about ;)
    Thanks for sharing, Chris

  4. Alexandra Brian says:

    thanks for you people great comments!!! in today era, its more than important to have online visiblility thourogh different means, social networking, blogging, etc..

  5. This tips are just remarkable. Establishing yourself as an expert is a very great idea. And sharing informations and experiences can really be helpful too.

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