Successful blogging is a collection of many things : a great site, a firm understanding of the money-making processes, a responsive audience, knowledge and commitment.
The idea of working for yourself, from home, as an internet entrepreneur is a very attractive one.
But it’s not all glamour and massive twitter followings. The reality of chasing the status of “internet sensation” can be hard and lonely.
When choosing your niche, be sure to pick something you have a lot of passion for.
This is the subject you’ll have to talk about from as many angles as possible for the life of your blog – a lifetime that we both hope will last more than a few months.
This is the subject you eat, sleep and dream. It’s also a subject you are prepared to consider “work”.
The word “work”, is an odd one. We need it in order to make money so we can live and hopefully, prosper. In reality the word “work” for many people conjures up images of drudgery.
If you’re going to make an online business from your blog, or have a blog attached to your business for marketing means, then your business, subject, or niche needs to be something you care about very deeply.
It’s something you’re prepared to go the distance for, something you don’t mind being kept awake by at night.
Work doesn’t have to be dull, in fact, the more interesting, the better.
However, many people start a business in a field they are very passionate about, only to find that the fire goes out very quickly.
Why does this happen?
Mainly because pleasures can be mistaken for passions. I love to cook, but I don’t want to do it professionally. I love to write and do so obsessively and it’s there that I make my living.
We all have passions, but would we want to live with them 24/7? This is the question you have to answer in choosing your niche.
The next consideration is how to frame your blog.
What perspective will you choose?
To illustrate my point, go to the blog “The Fan Child’s Two Cents” [http://thefanchild.blogspot.com/] Written by Chris Oddo, it’s the most wonderful collection of musings on the sport of tennis.
Chris takes great care to illustrate and communicate what he sees and loves in the sport, which is often missed by many other commentators and journalists.
Using video, images and text, he frames everything in human terms, making it an easy introduction for new readers who know nothing about the men and women who make their living chasing fuzzy yellow balls.
If there was one blog on earth that took a passion and ran with it, spreading its love across the web, it’s this one.
Nail your passion and your perspective first and making money from your blog will become easier because the blog will be routed in something you relate to.
Provided you communicate your passion cleanly, you shouldn’t have any trouble driving traffic to your site.
About the Author :
Sally Shaws is a freelance writer and blogger. She frequently blogs about ways to make money online and creating an income from blogging. She also writes about volunteering for paid clinical trials as another means to boost your income.